Archive for the ‘MoRo Core’ Category
Mobile Roadie 3.3 is Here!
posted by Terri Kim
For the latest version of Mobile Roadie, we focused on improving app performance, marketing power, and user engagement. Tailored for the recent release of iOS5, and updated to include a bevvy of new features and improvements, 3.3 is a testament to our mission to bring you the best mobile engagement platform.
Without further ado, here are the highlights of what’s new in MoRo 3.3:
*PhotoCards: Available as a Pro option, you can customize photocards to fit your brand like how the LA Kings have done (Above Screenshot: Last two images on the right), which then users will be able to overlay on top of photos snapped through your app. Users can then take these framed photos and send and share with friends. You can find out more about PhotoCards here.
*Share to Unlock: In addition to locking content with QR codes and the Email-for-Media widget (available for Topspin users), now you can lock specific content with “Share to Unlock.” To unlock content, users must share your app to their social networks.
*Popup Notifications: Now you can promote any in-app content on the homescreen by scheduling Popup notifications (a.k.a. Modals). Learn more about Popup Promos here.
*Enhanced Push Notifications: Now you can see how engaged your users are- Very Engaged, Engaged, and Less Engaged-on the map with color coded dots, and then accordingly send different push notifications depending on the user type.
*Offline Mode: If you choose to activate Offline Mode (via CMS), your users can batch download content at the first application startup and then view cached content offline or in areas of limited service. You can find out more about Offline Mode here.
*Homescreen Slideshow Capabilities: We’ve added slideshow and cover flow capabilities to bring some life into an otherwise static homescreen. You can learn more about Home Screen Slideshows here.
*Improved Graphics: 3.3 apps look better than ever with a higher resolution loading screen and improved graphics for older devices like iPhone 3G and iPod Touch 2nd Generation.
*Instagram Your Instagram feed can now automatically import to the Photos section via any hashtag in the CMS.
Extras
In 3.3, you can track received push notifications (Pro only), categorize restaurant menus into sections (if you’re a restaurant owner), link content from Locations, and add end dates and times for events.
For app users, 3.3 will enable them to receive updates via “Pull to Refresh“, add images directly to their comments, and view more Top Users than before.
Better Performance
With 3.3, your app will perform better than ever courtesy of the following updates: Improved iPod library matching; reduction of file size by 4MB+; localized email and SMS sharing features for all languages; RTL (Right to Left) language support for all news and comments views; and simplified Chinese translations for apps.
Partner Updates
Our partnerships with leading tech companies allow us to offer you a fully comprehensive platform. Partner updates in 3.3 include Facebook, Twitter for iOS5, Foursquare, Ustream, Livestream, Ooyala, and Sina Weibo (Chinese version of Twitter).
In Conclusion
From new features to increase user engagement and to improve performance to more partner integrations, we hope you enjoy all that Mobile Roadie 3.3 has to offer. 3.3 features will be automatically updated in the coming weeks.
Announcing Mobile Roadie 3.0 and Pro
posted by Michael Arcand
We’ve been working hard to get things ready, and the day has finally arrived! Mobile Roadie 3.0 is ready to roll out, and we’ve got some big surprises that will give our customers unparalleled creative control of their apps. So, hold on to your seats and let’s walk through the changes in this upgrade.
First, we’ve expanded our product offering from one CMS package to three. Now our customers will be able to choose their level of customization from Mobile Roadie CORE, PLUS, and PRO. We’ll talk about these in a minute, but first, let’s take a look at the system-wide features being rolled out with the free 3.0 upgrade:
*The Fan Wall has been updated with more location-based features.
*All apps are being upgraded to have Push Notifications.
*The Favorites feature is being added so app users can bookmark their favorite app content.
*A new Top Users section has been added to give a ‘gaming’ incentive for interaction within the app.
*iOS 4 support has been added for multitasking, background audio, and retina-display graphics, and more.
*iPod integration allows users to access music they already own from their audio library, providing a better quality experience.
*RSVPs for shows and events are now synced to the user’s calendar.
*International language support now includes Dutch, Russian, Turkish, Chinese (Simplified), and Korean.
Now for the main event! We’re proud to announce our new Pro service today. It’s been just over a year since Mobile Roadie launched, providing you with a content management system to produce customizable apps, first on the iPhone and then the Android platform. Now, we’re taking things to the next level.
Mobile Roadie Pro gives users the ability to fully customize the menu layout, colors, buttons, and fonts. The new CMS also supports multiple content categories, global search, and new landscape views. The apps pictured above are three examples that have been built on the Mobile Roadie Pro platform, taking advantage of the latest features.
The FADER is offering exclusive content to users who download their app. What users get, however, is a customized experience that utilizes our Pro features to meet FADER’s strict design requirements. You can download the FADER app at http://road.ie/the-fader.
The second example is the Ninja Tune app. Ninja Tune uses the new Pro CMS to feature profiles on all 90 of their musical artists, both new and old. In addition, users can see photos, stream video, buy tracks and concert tickets – all within the app. You can download the Ninja Tune app at http://road.ie/ninja-tune.
The last example of an app built using the new Pro service is the Wynn Las Vegas app. Users can make reservations, check out the restaurant menu, and even reserve a table for two. But why stop there? The app also features information about the nightlife, shopping, and entertainment in and around the hotel. The Wynn Las Vegas app can be downloaded at http://road.ie/wynn.
Our CEO, Michael Schneider, puts Pro into the perspective of our customers:
“In 2009 we launched the first self-service platform to create mobile apps, and today we are taking that a step further with deeper customization and content options. With Pro, brands have complete control and can include as much content as they wish, all within the same easy-to-use interface that they’ve come to expect from Mobile Roadie.”
Last but certainly not least, we’re excited to launch our Partners Page, where you can check out all of our partners, whose products enhance your Mobile Roadie App. Our latest partners include Daily Motion for video and SoundCloud for audio. You can visit the partners page at http://mobileroadie.com/home/partners.
So what are you waiting for?
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